Packaging. It can make or break your product. I find that packaging is important in many products, but particularly wine bottles. Most people would not consider themselves wine connoisseurs, just people who want a nice adult beverage to accompany their meal. For these people, packaging can be everything. Packaging means your product stays off the shelves. Here are some of my favorites –
This bottle was designed by Emily Hale as a tribute to the late Harvey Milk. The half full milk bottle is a representation of Harvey’s persistent positive outlook and attitude towards life. The wine is a Cabernet Sauvignon.
This bottle was designed by Rethink and is part of a series of Cabernet labels created by them. The other labels feature all different kinds of tables including ping pong, poker, pool, and more.
Matsu wine designed by Maruba.